This year Anolon took the BBC Good Food Show by storm. With the help of renowned chef Lesley Waters, and the Teflon Diamond Standards Awards, the Anolon stand was bustling with activity.
Anolon featured the new Umber range with live demonstrations showcasing the products by long-time Anolon supporter Lesley Waters. Lesley, who has worked on shows such as Ready Steady Cook and has even presented shows such as Can’t Cook, Won’t Cook is a firm favourite among aspiring home chefs. With her very own cookery school in the picturesque Yeovil situated in the South West of England, Lesley’s passion for cooking shows no bounds.
The Lesley Waters Cookery School is fully stocked with Anolon pans as Lesley understands the importance of using only the highest quality pans. The Anolon Advanced+ Umber range which Lesley used for all her demonstrations, features a reinforced non-stick interior which provides maximum food release. Not only are the pans non-stick but they also have an excellent heat distribution for cooking performance.
Lesley wasn’t the only feature at the Anolon stand, visitors to the Birmingham NEC were encouraged to write their signature dish on the gigantic chalkboard, in exchange for a brand new Anolon whisk. Over six hundred people shared their dishes from Confit Duck to Sticky Toffee Pudding.
Each year the BBC Good Food Show draws in thousands of visitors, each with passion and enthusiasm for food. Although, it wasn’t just the visitors who thoroughly enjoyed visiting the Anolon stand, the Anolon staff whom all share the same passion for food were thrilled to be able to interact directly with the visitors. Anolon’s UK Brand Manager had the following to say:
“We found that lots of people already knew the brand and they loved it. It was great to talk to consumers and to be able to share our knowledge about the Anolon product range to help them make the best decisions when buying cookware.”
Overall the BBC Good Food Show was a resounding success.
For those that could not make the BBC Good Food Show, Anolon also has its very own Anolon Academy which features online masterclasses from their very own Lesley Waters, Kevin Hughes and Nick Nairn. Those interested in broadening their culinary expertise can head over to the Academy which showcases Nick Nairn’s classic Homemade Pasta, Kevin Hughes’ Cumin Spiced Venison with Handmade Noodles, Chilli Pepper Sauce & Seasonal Leaves and Lesley Waters Skillet Scones with Instant Berry Jam, as well as many other recipes expertly chosen for chef’s of all skill levels.
Not only does the Anolon Academy provide cookery masterclasses, but the Anolon Academy Next Level is full of tips and guidance to entertain family and friends, increase your knowledge of ingredients and offer advice on cookware maintenance.
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